On Pricing: Dynamic, but Human
This week, my attention was drawn to the misadventures suffered by the fast-food chain Wendy’s in the United States. The CEO of the group, Kirk Tanner, indeed proposed the idea…
This week, my attention was drawn to the misadventures suffered by the fast-food chain Wendy’s in the United States. The CEO of the group, Kirk Tanner, indeed proposed the idea…